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Explore the Use of Language to Show Audience, Context and Purpose

In this worksheet, students will explore the use of language to show audience, context and purpose.

'Explore the Use of Language to Show Audience, Context and Purpose' worksheet

Key stage:  KS 3

Year:  Year 7 English worksheets

Curriculum topic:   Reading

Curriculum subtopic:   Set, Plot and Character Awareness

Difficulty level:  

Worksheet Overview


Purpose, audience and context are key elements of any text.


This activity will help us to practise identifying the correct purpose, audience and context of a particular text.


For example, let's read the text below:


Are you looking for a cheap alternative to disposable nappies?
If so, why not check out our sustainable, eco-friendly, re-useable nappies?
Easy to use and comfy for your baby.
50% off your first purchase with this leaflet.


Cartoon baby in a blue nappy.



The purpose of this text is to persuade a customer to buy their product.



Although this product is for babies, it won't be the babies that are buying the product, will it?
Therefore, the targeted audience for this advert is parents.



This advert would probably be from the 21st century as this is when society became conscious of the importance of being eco-friendly.




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